Is Content Marketing Right for Your Business?

Business owners are surely aware of the importance of providing creative and informative [...]

Creating a Successful Google Adwords Campaign

Your Investment Strategy: Research First. Launching a Google AdWords campaign can be a [...]

By | March 25th, 2017|Advertising, Landing Pages, Marketing Blog, Social Media, Website|0 Comments

Develop Strong Customer Engagement

A Burning Question: How to Develop Strong Customer Engagement? Attention Nashville Small Business [...]

By | February 14th, 2017|Email Marketing, Landing Pages, Marketing Blog, SEO-SEM, Social Media, Website|0 Comments

America Wants your Small Business and We Want You.

According to a recent poll by the Washington Post, 90% of Americans give [...]

ABCs of Landing Pages Nashville

What is a Landing Page? A landing page is exactly that, what users ‘land’ on when they click a link for a website. However, a more accurate explanation is a focused sales pitch designed specifically for a company’s promotional advertising goal. When a company uses a landing page in their advertising efforts they can increase their conversation rate by up to 25% without testing, not to mention save thousands of dollars on advertising long term. The call to action is the main focus to a landing page conversion. As stated previously, when companies use a landing page for promotional offerings they can increase their conversion rate by up to 25%. Furthermore, if time and effort is taken to test and optimize the landing page conversion can be increased another 25%; that is a total of 50% increase in conversion- convert that to dollars and really be amazed! Now, let’s get down to the specifics, it’s easy to say that conversion rates will be increase, but where is the proof? In the pudding of course!

By | January 7th, 2016|Landing Pages, Marketing Blog, Website|0 Comments